Hi, I'm Elle.
I'm drawn to work at the intersection of creative direction, design, and emerging technology. I'm fascinated by understanding why something exists, who it's for, and how thoughtful experiences can transform the way people connect with it.
My background spans filmmaking, production, UX thinking, and AI, giving me a multidisciplinary perspective on problem-solving. I love moving between strategy and execution: researching, organizing, prototyping, and refining until an idea becomes a story people can see, interact with, or remember.
At the core of my work is curiosity. I enjoy looking closely at the world, understanding how things work, and finding opportunities to make them work better. Whether through design, storytelling, or technology, I'm interested in creating experiences that don't just communicate information, but draw people in and leave them wanting more.
